- Volume 13, Number 2 (2025)
MOBILIZING THE ELECTORATE: POLITICAL COMMUNICATION TECHNIQUES OF THE PDP IN RIVERS STATE, 2023
Chinwe Celine Njoku, Veronica Ejinwaemeonu Eluke, Chigozi Eke
This study analyzed the strategic political communication strategies Strategic Political employed by the People's Democratic Party (PDP) during the 2023 election campaigns Communication, in Rivers State and assess their effectiveness in influencing voter perception and People's electoral outcomes. The agenda-setting theory of public relations was anchored in this Democratic Party study. This study adopted a qualitative research method to explore the strategic (PDP), Election political communication techniques employed by the People's Democratic Party (PDP) Campaigns during the 2023 election campaigns in Rivers State. The population of the study comprised PDP campaign strategists, media consultants, party officials, political analysts, and selected...
DIGITAL GOVERNANCE AND PUBLIC SECTOR REFORM: A STUDY OF ANAMBRA STATE CIVIL SERVICE
Ifeyinwa G Ezeamama, Chinonso Anthony Ofozoba, Blessing Chugo Idigo
The high rate of efficiency and accountability which the use of ICTs brought governance, into the government became a ray of hope for the government to redeem their tainted technology image of inefficiency, lack of transparency and accountability. Poor service delivery of infrastructure, staff is experienced in the form of epileptic services, inadequate responsiveness to the digital service citizens, corruption and general non-service delivery of duty as at when due. The study availability, e- analyzed the effect of E-governance on service delivery of Anambra State civil service. planning, and The objective of the study was to ascertain the effect of...
ACHIEVING GOOD GOVERNANCE IN NIGERIA: A ROADMAP THROUGH PUBLIC SECTOR REFORM
Sylvester Okorie Orie, Justin A Egbe
This study investigates the challenges confronting effective governance in Corruption, Nigeria, with a focus on corruption, accountability, transparency, efficiency, and Accountability, politicization of public institutions, aiming to examine the impact of these challenges Transparency, on governance outcomes and propose recommendations for improvement. The study's Efficiency, main objective is to explore the complexities of governance in Nigeria and identify Politicization, Good potential solutions to enhance public sector administration. A mixed-methods research governance design was adopted, combining qualitative and quantitative approaches, with primary data sourced from surveys and interviews with public officials and citizens, and secondary data from existing literature, reports, and...