SPEAK FOR THE EARTH: THE VITAL ROLE OF COMMUNICATION IN FOSTERING GLOBAL SUSTAINABILITY
Keywords:
Ecological transformation, Communication research, Teaching, Sustainability, Environmental communication, Mediated communication, Social mediaAbstract
This paper argues that communication research and teaching can play a vital role in contributing to the ecological transformation toward sustainability. Communication scholars are well-positioned to explain how our understanding of the world, including ideas about ecological transformations, come into being and are both reproduced and challenged through communication. The ecological effects of mediated communications—and their potential to foster social change—should become a central dimension in our research and engagement with society.